Eras Assignment

Get perfect grades by consistently using our affordable writing services. Place your order and get a quality paper today. Take advantage of our current 20% discount by using the coupon code GET20

Order a Similar Paper Order a Different Paper

Marketing Eras (Individual assignment):

Please prepare by reviewing my lessons on “Marketing & Sales Eras/Orientations.”

Video Lesson Part 1 (~17 min)

Video Lesson Part 2 (~19 min)

Link to slides

Review Grundey’s (2010) The Marketing Philosophy and p.6 Fig 1.2 and p.30-31 Table 2.1 on the eras/orientations.


List, define, and share applied examples of the marketing eras or orientations.

In a few paragraphs, please explain how the periodization of these eras could be understand as an evolution of marketing thought. What are the key themes of change throughout the eras?

How does your understanding of this evolution affect your practice of marketing/sales?

(Please do not discuss technological change, as that is well-understood.)

Please provide a basic APA-type reference list of 2+ sources (include your text).

Have your paper completed by a writing expert today and enjoy posting excellent grades. Place your order in a very easy process. It will take you less than 5 minutes. Click one of the buttons below.

Order a Similar Paper Order a Different Paper