Required Resources<\/strong><\/p>\n Munter, M. & Hamilton, L. (2014). Guide to Managerial Communication<\/i> (10th ed.). Upper Saddle River: Prentice Hall.<\/p>\n Booher, D. (2003). Speak with Confidence!<\/i> Powerful Presentations that Inform, Inspire and Persuade.<\/i> New York, NY: McGraw Hill.<\/p>\n Assignment 2: Written Communication<\/strong><\/p>\n Worth 200 points<\/p>\n Business managers use written communication every day. Opportunities for written communication in the business world include everything from reports, memos, and documentation to emails, instant messaging, and social media. Effective written communication can help build and grow business relationships, accelerate results, solicit input and feedback, and rally personnel toward shared goals. Your ability to write messages that are clear and concise, while positioned strategically and presented professionally, will distinguish you in your field. <\/p>\n In this assignment, you will develop a written communication for the challenge or opportunity scenario you have identified. The written message needed to fulfill this assignment will depend on your scenario.<\/p>\n Instructions <\/strong><\/p>\n Compose a written communication based on your Strategic Communications Plan.<\/p>\n Part 1<\/strong><\/p>\n <\/strong><\/p>\n Part 2<\/strong><\/p>\n <\/strong><\/p>\n <\/strong><\/p>\n Professional and APA Formatting Requirements<\/strong><\/p>\n Your assignment must follow these general APA formatting requirements:<\/p>\n Grading for this assignment will be based on the following criteria and evaluation standards:<\/p>\n <\/strong><\/p>\n Points: 200<\/strong><\/p>\n<\/td>\n Assignment 2: Written Communication<\/strong><\/p>\n<\/td>\n<\/tr>\n Criteria<\/strong><\/p>\n<\/td>\n Unacceptable Fair Proficient Exemplary 1. Develop Your Written Communication<\/p>\n Weight: 25%<\/p>\n<\/td>\n The author does not include or does not state clearly and concisely, the key message. The author\u00e2\u20ac\u2122s key message is reasonably clear and concise, and offers one or two supporting reasons. The author\u00e2\u20ac\u2122s key message is sufficiently clear and concise, and three or four supporting reasons are sufficiently compelling, appropriate, and relevant. The author\u00e2\u20ac\u2122s key message is clear and concise. 2. Write Professionally<\/p>\n Weight: 20%<\/p>\n<\/td>\n The written communication is not satisfactorily professional. The written communication is somewhat professional. The written communication is professional. The written communication is highly professional. 3. Demonstrate Professional Presence<\/p>\n Weight: 15%<\/p>\n<\/td>\n Does not demonstrate, or demonstrates incompletely, a level of professional presence. Demonstrates a passable level of professional presence. Demonstrates a moderate level of professional presence. Demonstrates a high level of professional presence. 4. Channel and Style<\/p>\n Weight: 15%%<\/p>\n<\/td>\n The student does not describe their channel and style choice or does so ineffectively.<\/p>\n<\/td>\n The student satisfactorily describes their channel and style choice. It may lack some clarity or sound reasoning to support the decision.<\/p>\n<\/td>\n The student adequately describes their channel and style choice rationale. It is mostly logical and sound.<\/p>\n<\/td>\n The student fully describes and makes a highly logical and sound channel and style choice decisions that are fully explained and supported. <\/p>\n<\/td>\n<\/tr>\n 5. Use Feedback to Refine Your Communication<\/p>\n Weight: 15%<\/p>\n<\/td>\n The student does not describe feedback received. The student satisfactorily describes or lists feedback received. The student adequately describes or lists feedback received. The student accurately describes or lists feedback received. 5. Write in a professional manner using proper grammar, mechanics, spelling, and formatting.<\/p>\n Weight: 10%<\/p>\n<\/td>\n Writing does not meet minimal standards. Writing is satisfactory. Writing could be improved, but meets acceptable standards. Writing is excellent. Required Resources Munter, M. & Hamilton, L. (2014). Guide to Managerial Communication (10th ed.). Upper Saddle River: Prentice Hall. Booher, D. (2003). Speak with Confidence! Powerful Presentations that Inform, Inspire and Persuade. New York, NY: McGraw Hill. Assignment 2: Written Communication Worth 200 points Business managers use written communication every day. Opportunities for written communication […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_joinchat":[]},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/posts\/14086"}],"collection":[{"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/comments?post=14086"}],"version-history":[{"count":0,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/posts\/14086\/revisions"}],"wp:attachment":[{"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/media?parent=14086"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/categories?post=14086"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/tags?post=14086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n
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Below 70% F<\/strong><\/p>\n<\/td>\n\n
70-79% C<\/strong><\/p>\n<\/td>\n\n
80-89% B<\/strong><\/p>\n<\/td>\n\n
90-100% A<\/strong><\/p>\n<\/td>\n<\/tr>\n\n \n \n
The author does not offer or offers insufficient support for the key message.
The author does not provide all necessary information or fails to build credibility. The request made of the audience is unclear, or action cannot be taken based on the communication.<\/p>\n<\/td>\n\n
A minimal amount of necessary information is provided.
Some attempt has been made to build credibility.
The request made of the audience is fairly clear, but may not be actionable.<\/p>\n<\/td>\n\n
The author provides a moderate amount of necessary information and makes a reasonable attempt to build credibility.
The request made of the audience is sufficiently clear and is actionable.<\/p>\n<\/td>\n\n
Three or four supporting reasons are compelling, appropriate, and relevant.
All necessary information has been provided and successfully builds credibility.
The request made of the audience is thoroughly clear and easily actionable.<\/p>\n<\/td>\n<\/tr>\n\n \n \n
It is unclear and\/or not concise, and is presented in an illogical order. Sentences do not flow easily throughout the document.
Insufficient formatting has been used to make the document easier to read and understand and business formatting standards are not implemented.<\/p>\n<\/td>\n\n
It is fairly clear and\/or concise, and is presented in a fairly logical order. Sentences flow easily throughout some of the document.
Formatting has been used to make the document easier to read and understand, but the formatting is applied inconsistently and does not consistently use best practices for the type of business writing that it is.<\/p>\n<\/td>\n\n
It is mostly clear and\/or concise, and is presented in a mostly logical order. Sentences flow easily throughout most of the document.
Formatting techniques are mostly consistent and aligned with best practices for the type of business writing and help the reader quickly understand the message.<\/p>\n<\/td>\n\n
It is completely clear and\/or concise, and is presented in a thoroughly logical order.
Sentences flow easily throughout the entire document.
Formatting techniques are consistent throughout, utilize best practices for the type of business writing, and help the reader quickly understand the message.<\/p>\n<\/td>\n<\/tr>\n\n \n \n
The written communication lacks an authentic voice, uses an inappropriate tone for the type of communication, and contains inappropriate vocabulary in context. Document does not help to build confidence in the author while maintaining clarity for the audience. <\/p>\n<\/td>\n\n
The written communication has a fairly authentic voice, uses a somewhat appropriate professional tone for the type of communication, and employs contextually appropriate vocabulary that attempts to build confidence in the author while maintaining clarity for the audience. <\/p>\n<\/td>\n\n
The written communication has an adequately authentic voice, uses a mostly appropriate professional tone for the type of communication, and employs contextually appropriate vocabulary that helps to build sufficient confidence in the author while maintaining clarity for the audience. <\/p>\n<\/td>\n\n
The written communication has an authentic voice, uses an appropriate professional tone for the type of communication, and employs contextually appropriate vocabulary that helps to build confidence in the author while maintaining clarity for the audience. <\/p>\n<\/td>\n<\/tr>\n\n \n \n \n \n \n \n \n \n
The student does not explain how feedback was used to revise and improve the written communication.<\/p>\n<\/td>\n\n
The student partially explains how feedback was used to revise and improve the written communication.<\/p>\n<\/td>\n\n
The student sufficiently explains how feedback was used to revise and improve the written communication.<\/p>\n<\/td>\n\n
The student fully explains how feedback was used to revise and improve the written communication.<\/p>\n<\/td>\n<\/tr>\n\n \n \n
Tone is not professional.
Communication is wholly lacking in logic, clarity, and\/or consistent formatting.
Contains many spelling, mechanical, formatting, and\/or grammatical errors.<\/p>\n<\/td>\n\n
Professional tone is developing.
Shows moderate logic, clarity, and\/or consistent formatting.
May contain more than a few spelling, grammar, mechanical, or formatting errors.<\/p>\n<\/td>\n\n
Tone is professional.
Shows logic, clarity, and consistent formatting.
May contain few or no spelling, mechanical, and\/or grammatical errors. There may be a small formatting error.<\/p>\n<\/td>\n\n
Tone is professional and sophisticated.
Shows logic, clarity, and consistent formatting.
Contains no spelling, mechanical, or grammatical errors, and formatting meets standards.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"