\n Explain\u00a0your product\/service strategy.\u00a0Include the following elements:\n <\/p>\n

\n
• \n Describe the new\u00a0or revised\u00a0product or service in terms of\u00a0product\/service\u00a0features and resulting consumer benefits.\n <\/li>\n
• \n Explain how\u00a0the new\u00a0or revised product\/service strategy satisfies\u00a0consumers\u2019\u00a0needs.\n <\/li>\n
• \n Describe\u00a0how\u00a0the product\u00a0or service\u00a0differs\u00a0from that of the\u00a0competition.\n <\/li>\n<\/ul>\n

  \n Part II:\u00a0Pricing Strategy:\n <\/p>\n

  \n Prepare\u00a0a\u00a0150- to\u00a0300-word summary of\u00a0the\u00a0pricing strategy for\u00a0the\u00a0new or revised\u00a0product or service for East Chestnut Regional Health. Include the following:\n <\/p>\n

  \n
  • \n Description of your pricing strategy\u00a0(How will you set the price for your product or service. For example, what do you plan to charge for a visit to the Women\u2019s Health Clinic\u00a0for a particular service provided?)\n <\/li>\n
  • \n Cost basis for your pricing strategy\u00a0(What does\u00a0it cost to produce or deliver one product or element of service, for example, to deliver one visit to the\u00a0Women\u2019s\u00a0Health\u00a0Clinic for a particular service provided?)\n <\/li>\n
  • \n Primary and secondary marketing research support for your pricing strategy\u00a0(For\u00a0example, what is normally covered by insurance? What does the competition charge for the same or similar service?)\n <\/li>\n<\/ul>\n

    \n Part III:\u00a0Placement Strategy:\n <\/p>\n

    \n Prepare\u00a0a 150-\u00a0to 300-word summary of how East Chestnut Regional Health will distribute\u00a0the\u00a0new or revised\u00a0product or service.\n <\/p>\n

    \n Part IV:\u00a0Promotion Strategy:\n <\/p>\n

    \n Prepare\u00a0a\u00a0150- to\u00a0300-word summary of your recommended promotional strategy for how East Chestnut Regional Health will promote the new\u00a0or revised existing\u00a0product or service you recommend. Include the following:\n <\/p>\n

    \n
    • \n Traditional advertising elements and budget\n <\/li>\n
    • \n Social media and online advertising elements and budget\n <\/li>\n
    • \n Website use\n <\/li>\n
    • \n Public\u00a0relations strategy\u00a0and budget\n <\/li>\n
    • \n Special event and\/or promotional\u00a0elements and budget\n <\/li>\n
    • \n Description of a consistent, coordinated message to be presented through all promotional elements\n <\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

      Case Study Create your marketing mix strategy by\u00a0completing\u00a0parts I\u2013IV below. Part\u00a0I:\u00a0Product Strategy: Prepare\u00a0a\u00a0150- to\u00a0300-word summary of your product or service strategy for\u00a0a new\u00a0or\u00a0revised\u00a0existing\u00a0product or service you recommend that East Chestnut Regional Health\u00a0System\u00a0develop. Include the following: State\u00a0your value proposition. Include the following elements: Customer value Collaborator value Company value Explain\u00a0your product\/service strategy.\u00a0Include the following elements: Describe […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_joinchat":[]},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/posts\/245618"}],"collection":[{"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/comments?post=245618"}],"version-history":[{"count":1,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/posts\/245618\/revisions"}],"predecessor-version":[{"id":245778,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/posts\/245618\/revisions\/245778"}],"wp:attachment":[{"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/media?parent=245618"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/categories?post=245618"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/qualityassignments.net\/wp-json\/wp\/v2\/tags?post=245618"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}