Module 03 Business Capstone– Strategic Planning

It is now time to begin the strategic planning phase of your project.
You have been hired as a consultant to help MovieFlix solve a business
problem. You’ve previously described to MovieFlix’s leadership the first
step to helping them solve their problem. Now it’s time to provide them
with a full plan and timeline.

For your project this week, you will need to do the following:

• Create
  a chart/table where you detail a SWOT analysis for MovieFlix. For your
  SWOT analysis, you need to list 3 internal strengths, 3 internal
  weaknesses, 3 external opportunities, and 3 external threats for
  MovieFlix.
• In 1-2 paragraphs, discuss the information that you
  put into your SWOT analysis. Why did you list the strengths, weaknesses,
  opportunities, and threats that you did? Why are they strengths,
  weaknesses, etc.
• Now detail the rest of the steps that you will
  guide MovieFlix through to reach a positive resolution to their problem.
  Make sure that you provide their leadership team with a timeframe for
  when you anticipate the project to be completed by.
• Remember to
  use proper tone in your paper. You are speaking from a “consultant”
  point of view. Your audience is the Leadership Team at MovieFlix.
• Make
  sure to include an APA formatted title page and reference page for
  sources that you may have used for your research. Remember to follow APA
  guidelines when paraphrasing or quoting information. Don’t forget to
  cite your sources and include in-text citations as necessary.